Wednesday, September 24, 2008

Good Writing Leads to Success

There's no way around it, good copywriting leads to business success. And to get the best kind of web content, you need to get a professional writer on the job. You're not likely to get the results that you want if you write in a muddled way. People have done studies on the subject and they all show that clear web content writing helps sales.

You need to remember that on average a web surfer will spend between 3 to 9 seconds on your site and if they don't see anything that interests them, they move on. That means that you've got to reach out and grab them with the best web content that you can, and it's got to be to the point as well as clear and concise.

Sunday, September 14, 2008

A Direct Line From Me To You

When I worked as a freelance newspaper reporter back in the 1980s, I had no idea that the harried life of putting together facts and figures in an interesting way to tight deadlines would one day pay off in a new career as an online copywriter, but here I am.
One of the best things about the way things are done as a web content writer is the immediacy of the copy that I've produced for several clients. There's no editor looking over my shoulder with WordPress, so I've got to keep my skills sharp and accurate the first time. Working this was as a copywriter on the Internet, I feel there's a direct line from me to you that doesn't allow for any mistakes on my part.